The 'back to school' shopping season is getting underway in the US, and Google is keen to ensure that its Chromebooks are front and centre in shoppers' minds.
US business-to-business (B2B) sales of Chromebooks have rocketed by 250 percent on last year, data recently revealed by research group NPD claims.
In just three months more than a million Chromebooks were bought by schools and other education establishments.
Sales of the Google Chromecast in the UK have proven strong enough for the device to be dubbed a 'strong threat' to the dominance of the UK pay TV market.
Demand for the Google Chromecast has been 'unprecedented' in the UK, with one store reportedly selling a device every 4.5 seconds on launch day.
Chromebooks accounted for over 1% of global PC sales during 2013, a leading industry research film has said.
Looking for a Black Friday Chromebook bargain? We've got a roundup of the latest discounts and deals you'll find this post-Thanksgiving friday.
Just over a month after launch, HP's newest Chromebook - the ARM-powered Chromebook 11 - is already available to buy for under £200 in the UK.
Chromebooks "provided all the growth" in sales of laptops during the busy US back-to-school period, a leading group of Industry Analysts has reported.